Hike it Baby 30 Challenge - 2019

I had the pleasure of creating stickers to commemorate the two Hike it Baby 30 Challenges for 2019. In previous years, they used to have four challenges every year, but decided to cut it down to just two in April and September. You can see the stickers I created for 2018 here.

For 2019, we stuck with a similar watercolor and ink style and I made the April sticker quintessential to spring with blooming crocus, green grass, patches of melting snow, and the sky streaked for a sunrise.

In an effort to get more folks out on trail with their kids, they created a secondary challenge called Take it Outside. Participants received a sticker that loosely coordinated with the HiB30 sticker along with two sheets of little stickers to use on a calendar page that they printed out. Each day on the calendar page gave ideas for a daily activity designed to motivate people to get outside every day. I love how these turned out and it was awesome to see folks using the calendar page and stickers throughout the challenge.

Here’s the calendar page that I created for participants to download and print:

They received this sticker sheet in the mail shortly after signing up:

You can see a mini version of the Take it Outside sticker too!

When the September challenge rolled around, I created a new sticker and we added a few more hikers to the artwork, wanting to give more of a community feel. The Smoky Mountains in Tennessee and North Carolina were the inspiration for this sticker.

To go with the September sticker, they did another Take it Outside challenge for new members too, this was the coordinating sticker.

Hike it Baby Artist Series Stickers

I started doing design work for Hike it Baby a little more than a year ago, and it’s been SO much fun to create whatever I can for them.

Every year they host hiking challenges that encourage families to get outside with their kids. Up until 2018, they had quarterly challenges in January, April, September, and November, and the goal is to hike 30 miles in 30 days or spend 30 minutes outside three times each week. Participants can log their miles or time on the Hike it Baby website, they’re entered into drawings to win awesome prizes from sponsors, and they get to join in a Facebook group solely for participants of each challenge where we share photos from our hikes and encourage each other to keep getting outside. We get to see some pretty epic photos from hikes in the Rockies, the Appalachians, the Oregon coast, the mountains in Alaska, and even some great hikes in Japan. It’s an inspiring group to be a part of for those 30 days.

Everyone who registers for a Hike it Baby 30 challenge also gets a sticker to commemorate. In the past stickers have always been a solid color with a fun little graphic. The color and design is different each challenge and participants love to collect them. I had the privilege of designing two of them from 2017; the brown sticker with the foxes and the navy blue sticker with the buck and fawn.

For 2018, the folks at Hike it Baby decided to up the ante on the Hike it Baby 30 stickers and they asked me to do a landscape watercolor painting for the four challenges; each representing the season and a different landscape in the Hike it Baby world.

I was so pleased with how these turned out in sticker form.

January Challenge - still one of my favorites!

April Challenge

September Challenge

November Challenge

Three of these designs made for great t-shirt designs too.

More than a few people have joked that we can’t possibly go back to the older style anymore, so we’re brainstorming ideas for 2019. We shall see how it turns out!